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The ELM Group is a new product and brand development consulting firm that helps you develop breakthrough INSIGHTS & IDEAS to drive NEW GROWTH through better strategy and innovation.

Utilizing our unique INSIGHTS FIRST APPROACH, we help you drive new growth in sales and profits through three core practice areas of New Product Development, Brand Strategy and Strategic Marketing Issues. (Click here for details)

What Others Say About The ELM Group

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    New Articles:

Top 5 Reasons Why Most Strategic Plans Fail

Is Your New Product Pipeline More Like a Tunnel Than a Funnel?


   Press Releases:

Lahue of The ELM Group receives Presidential Volunteer Service Award

Lahue of The ELM Group on Business Week's Market Advisory Board


   In The News:

"Is Your New Product Pipeline More Like a Tunnel Than a Funnel" article featured on Inside Indiana Business

"Linking Vision to Action is Key in Great Strategy" Article Featured on Inside Indiana Business

"Top 5 Reasons Why Strategic Plans Fail" Article featured on Inside Indiana Business

"Does This Dog Hunt" Article featured on Inside Indiana Business

Inside Indiana Business coverage of Presidential Award


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